Strategy (previously MicroStrategy) announced its first profit in six quarters, buoyed by a notable surge in cryptocurrency values during the latest quarter that saw the market’s largest cryptocurrencies,, including Bitcoin (BTC), recover from previous price corrections. This development comes as the crypto firm, the largest corporate holder of Bitcoin, capitalizes on a favorable market environment that saw Bitcoin reached a new all-time high past $123,000 for the first time, following the signing of the GENIUS Act into law by US President Donald Trump earlier this month. Strategy Reports $14 Billion Gain As of June 30, Strategy held an impressive 597,325 BTC, purchased at an average price of $70,982 per coin. With Bitcoin currently trading in a consolidation between $114,000 and $120,000, the company recorded a staggering $14 billion unrealized fair value gain on its digital assets. Related Reading: Trump-Appointed Group Calls For Easier Crypto Regulations From Federal Authorities This marked a stark contrast to the previous year, when the company co-founded by Bitcoin bull Michael Saylor, faced a loss of $102.6 million, or 57 cents per share. For the three months ending June 30, Strategy posted a net profit of $9.97 billion, or $32.60 per share as the company has increasingly ramped up its acquisition efforts through new initiatives this year. ‘Hyper-Growth Phase’ For Bitcoin Historically, the company faced restrictions on recognizing gains from Bitcoin unless it sold the assets; it could only account for losses if the cryptocurrency’s value fell below its purchase price. However, this recent profit signals a shift in its financial strategy, reflecting broader corporate acceptance of cryptocurrencies. Strategy began its Bitcoin accumulation in 2020, initially using cash and later financing its purchases through low-cost convertible bonds and stock sales. The firm is now ranked first among the top 100 public Bitcoin treasury companies. Following it are the mining firm MARA Holdings, XXI, the Bitcoin Standard Treasury Company, and Riot Platforms. Related Reading: Chainlink Acknowledged By The White House As Key Player In Crypto Infrastructure The company’s stock, MSTR, has surged nearly 39% this year, outpacing Bitcoin’s own 25% increase. This momentum has inspired other public companies to adopt similar strategies, emulating the buy-and-hold treasury approach championed by Strategy’s co-founder Michael Saylor. On a recent post-earnings call by the company, Saylor remarked that the digital asset industry is entering a “hyper-growth, hyper-adoption phase” for Bitcoin as a treasury reserve asset. Moreover, several companies are now diversifying their crypto holdings, exploring other tokens like Ethereum (ETH) and utilizing mergers with blank-check companies to integrate crypto assets into their equity structures. Strategy’s stock, which saw a nearly fivefold increase last year, even earned it a place in the Nasdaq 100 index in December. When writing, the market’s leading crypto trades at $115,780, meaning a 6% gap between current prices and its record high. Featured image from DALL-E, chart from TradingView.com
Strategy, formerly known as MicroStrategy, is on track to report an impressive $14 billion in unrealized gains from its extensive Bitcoin accumulation strategy. Co-founded by Michael Saylor, the company has successfully transformed itself from a struggling enterprise software provider into a leading leveraged Bitcoin proxy, drawing comparisons to major corporate powerhouses such as Amazon and JPMorgan Chase. Strategy Set To Post Record Profits According to a recent Bloomberg report, Strategy’s anticipated profits stem largely from the rebound in Bitcoin prices and recent changes in accounting practices that allow the firm to value its substantial cryptocurrency holdings at market rates. Analysts project that while Strategy’s software business may only generate approximately $112.8 million in revenue for the second quarter, the surge in Bitcoin prices has significantly bolstered its financial outlook. Related Reading: BitMine Stock Soars 700% After $250 Million Raise For Ethereum Treasury This potential record profit comes after a turbulent period for the company, which faced criticism from notable investors like Jim Chanos. Chanos has publicly derided Saylor’s valuation model, describing it as “financial gibberish,” while Saylor has countered that Chanos fails to grasp the intricacies of his approach. Despite the skepticism, Mark Palmer, an analyst at Benchmark Capital, noted Saylor’s resilience, stating that he has consistently outperformed not only his critics but also the broader market. Since Saylor initiated his Bitcoin buying spree, Strategy’s stock has skyrocketed over 3,300%. In the same time frame, Bitcoin has appreciated approximately 1,000%, while the S&P 500 has advanced around 115%. The company’s shares saw a 40% increase in the second quarter, significantly outpacing the S&P’s 11% rise. $64 Billion Bitcoin Value The recent accounting change at Strategy, which took effect in the first quarter, allows the firm to recognize the market value of its Bitcoin holdings—currently valued at about $64 billion—resulting in substantial swings in reported earnings. Previously, the company treated its Bitcoin similar to intangible assets, which limited their ability to recognize gains unless the assets were sold. This change has positioned Strategy to capture the full benefit of Bitcoin’s price fluctuations. Related Reading: Bitcoin Shopping Spree: Strategy Continues Accumulation With $530M Purchase At the start of the second quarter, Strategy held 528,185 BTC, valued at over $43.5 billion based on market prices. An increase in the value of Bitcoin of 30% during the quarter alone contributed more than $13 billion to the company’s unrealized gains. Cumulatively, weekly purchases have brought the company closer to holding 600,000 BTC. Despite the positive outlook, the company has faced legal challenges, including several class-action lawsuits claiming that executives misled shareholders regarding the first-quarter losses. In response, Strategy has pledged to vigorously defend against these accusations. As of press time, BTC trades at $106,100, down 5% from its current record high of $111,800 during May’s rally. Featured image from DALL-E, chart from TradingView.com
Strategy (previously MicroStrategy), the leading corporate holder of Bitcoin (BTC), is on the verge of reaching a significant milestone as it approaches the acquisition of 600,000 tokens. In its latest move, the company purchased 4,980 Bitcoin between June 23 and June 29 for an average price of $106,801 each, totaling approximately $531.9 million. This latest purchase has brought the company’s total Bitcoin holdings to 597,325, acquired for around $42.4 billion. Strategy Shares Surge 4.7% Despite Bitcoin’s price remaining relatively stable at around $107,000 and $107,500 over the past 24 hours, Strategy’s shares, MSTR, increased by 4.7% to $402.07 on Monday, reflecting investor confidence in the company’s financial moves. The value of Strategy’s Bitcoin holdings now stands at roughly $64 billion. Related Reading: Wave 3 Ignites As XRP Breaks Structure—Analyst Says ‘Fireworks Ahead’ Funding for these latest acquisitions came through the sale of stock under various at-the-market offerings. Benchmark analyst Mark Palmer noted that the company’s Bitcoin yield, which measures the change in the ratio of its Bitcoin holdings to total shares outstanding, was 19.7% between January 1 and June 29. Strategy’s Chairman, Michael Saylor, who is often regarded as one of Bitcoin’s most vocal advocates, hinted at the recent purchase in a social media post over the weekend. He stated, “In 21 years, you’ll wish you’d bought more,” alongside a chart illustrating the performance of Strategy’s Bitcoin portfolio since its initial investment in late 2020, which shows the aggressive purchases that have increased over the past year. Bitcoin Price Hovers Around $107,000 Interestingly, the company had made a smaller purchase of 245 Bitcoins between June 16 and June 22, considerably less than its usual massive acquisitions. For context, Strategy had previously acquired 10,100 Bitcoins in just six days during the period from June 9 to June 15. This shows that while the company often makes large purchases, it can also vary its acquisition strategy based on market conditions. Over the past month, the market’s leading cryptocurrency has seen a notable volatility spike with prices failing to tackle its current record price of $111,800 reached during last month’s rally. Related Reading: Solana Forms Bullish Flag On Daily Chart — Breakout Imminent? Since, Bitcoin has managed to endure subsequent price drops, with the most recent plunging BTC toward the $98,000 zone. However, the cryptocurrency has managed to record a 2.4% recovery on the weekly time frame, currently consolidating at $107,000. Originally founded as an enterprise software firm, Strategy has transformed into a leveraged play on Bitcoin, allowing investors to gain exposure to cryptocurrency without directly owning it. Since August 2020, the company has consistently increased its Bitcoin reserves by selling stock and debt. This has prompted criticism from analysts who believe this could be dangerous if the Bitcoin price drops below the firm’s average buying price. Featured image from DALL-E, chart from TradingView.com
Strategy (previously MicroStrategy), the Bitcoin (BTC) proxy firm led by Michael Saylor, has made headlines again with its latest acquisition of the market’s leading cryptocurrency. In a Monday filing with the US Securities and Exchange Commission (SEC), the company revealed that it purchased an additional 705 BTC between May 26 and June 1, bringing its total holdings to 580,955 coins. Strategy Continues Bitcoin Buying Spree This recent acquisition was made at an aggregate cost of $75.1 million, translating to approximately $106,495 per Bitcoin. Overall, Strategy’s Bitcoin investments now amount to around $40.68 billion, averaging about $70,023 for each token. Following the announcement, Strategy’s stock, MSTR, rose 0.9% to $372.72, while the broader market showed mixed results, with the S&P 500 and the tech-heavy Nasdaq Composite gaining 0.4% and 0.7%, respectively. Related Reading: $3 XRP Dream Delayed—No Bull Run Before November, Says Top Analyst Though the latest purchase is significant, it is not among the largest on record for the company, which has typically acquired thousands of Bitcoin in a single transaction. The smallest acquisition to date occurred in March, when MicroStrategy purchased just 130 tokens as the price of BTC remained below $85,000. Strategy’s recent buying spree comes amid ongoing macroeconomic uncertainties that have affected cryptocurrency prices. Despite Bitcoin reaching a new all-time high of $111,8000 last week, the cryptocurrency has retraced nearly 6% from its record. Nevertheless, the company has consistently taken advantage of the cryptocurrency’s price dips, marking its eighth consecutive week of Bitcoin purchases, ignoring any price fluctuation. Arkham Tracks 97% Of Saylor’s Holdings In a social media update on Sunday, Saylor hinted at the impending announcement, and on Monday, he shared details about the latest acquisition, stating that Strategy has achieved a Bitcoin yield of 16.9% year-to-date as of June 1, 2025. However, according to blockchain analysis platform Arkham Intelligence, Strategy’s holdings may be even larger than reported, estimating them at nearly 625,000 BTC, valued at approximately $59.92 billion. This estimate includes 70,816 BTC identified by Arkham, which highlights the significant assets held by the company. Related Reading: Ethereum Poised For A 5-Figure Breakout – Volatility Is Shaking ‘Weak Hands’ Arkham noted that it has tracked 97% of Saylor’s Bitcoin holdings, emphasizing that this is the first public acknowledgment of such substantial assets. They clarified that 87.5% of Strategy’s reported holdings consist of Bitcoin, with a portion held in Fidelity Digital’s omnibus custody. Previously, the firm identified about 107,000 BTC that were sent to Fidelity deposits, which are not listed under the Strategy entity due to Fidelity’s custody practices. In total, more than 327,000 BTC are held by Saylor’s Bitcoin proxy firm in segregated custody within the Strategy entity, further solidifying the company’s position as a significant player in the cryptocurrency market. Featured image from DALL-E, chart from TradingView.com
Analysts at Bernstein have made a bold prediction regarding MicroStrategy, now known as Strategy, the Bitcoin proxy firm co-founded by Michael Saylor. They forecast that it could amass over 1 million Bitcoin (BTC) by 2033, potentially positioning Strategy to hold 5% of BTC’s total supply. Strategy Stock (MSTR) Receives ‘Outperform’ Rating Led by analyst Gautam Chhugani, Bernstein’s research note reflects an updated bullish case based on Strategy’s strong Q4 financial results and its recent aggressive Bitcoin purchases. The firm has assigned an “outperform” rating to Strategy’s stock (MSTR) with a price target of $600, suggesting a potential upside of 75% from its current trading level.As of now, Strategy’s stock is priced at $335.26, having experienced a slight decline of 2.09% recently. Related Reading: Whale Alert: 200 Million Dogecoin Bought—Is A Price Rally On The Horizon? Bernstein’s analysis indicates that Bitcoin could reach $200,000 by the end of 2025, $500,000 by 2029, and soar to $1 million by 2033, reflecting a potential 1,044% increase for the market’s leading cryptocurrency in the next 8 years from current valuations. This projected growth in Bitcoin’s value is expected to significantly enhance Strategy’s earnings per share, which are anticipated to rise to $207, up from the current $67.50. Holdings Set To Surge To 5.8% Of Supply In a “bull case” scenario, the analysts predict that Strategy’s Bitcoin holdings could increase to represent 5.8% of the current circulating supply of approximately 19.8 million BTC, compared to only 2.5% at present, assuming favorable capital market conditions with low interest rates and a sustained bull cycle in cryptocurrency. However, with this growth comes a substantial increase in debt, which Bernstein estimates could reach $100 billion, coupled with equity proceeds of around $84 billion. In a more conservative base case, the analysts expect Strategy’s holdings to climb to about 4% of Bitcoin’s circulating supply, while a bear case could see stagnation at approximately 2.6%, potentially leading to forced liquidations of assets. Related Reading: Analyst Unveils Extended XRP Price Target To $44, Reveals When To Take Profits As of March 25, Strategy owned 506,137 Bitcoin, acquired at an average price of $66,608, which equates to a total value of around $33.7 billion. Recently, the company made headlines by purchasing an additional 6,911 BTC for $584.1 million through a combination of selling MSTR stock and issuing perpetual preferred shares (noted as STRK and STRF). Bernstein views Strategy’s Bitcoin treasury as a core component of its business model, despite facing challenges related to its premium-to-net asset value (NAV) valuation and the aggressive pace of its Bitcoin acquisitions. On Tuesday, Strategy’s shares closed at $341.81, reflecting a gain of 1.8%, reinforcing its position as a key player in institutional Bitcoin accumulation. Similarly, Bitcoin has also seen a 5% increase in the fourteen day time frame, trading at $87,470 at the time of writing. Featured image from DALL-E, chart from TradingView.com