The Dogecoin price has received a major boost following House of Doge’s announcement of its plans to list on the Nasdaq. The firm revealed that the deal is backed by $50 million, suggesting it could inject fresh liquidity into the Dogecoin ecosystem. Dogecoin Sees Fresh $50M Liquidity As House of Doge Secures Nasdaq Listing In a press release, House of Doge announced that it has secured a Nasdaq listing through a merger with Brag House Holdings, a deal backed by over $50 million in investment capital, which is a positive for Dogecoin. Brag House will acquire House of Doge in a reverse takeover transaction, which is subject to approval from both companies’ boards of directors. Related Reading: The Historical Performance That Says Dogecoin Price Will Hit $11.71 By End Of Year House of Doge, the commercial arm of the Dogecoin Foundation, noted that this proposed merger will advance mainstream Dogecoin adoption and institutionalize the meme coin’s utility. The firm also highlighted how it boasts 837 million DOGE within its framework, representing the largest institutional Dogecoin holdings in the global crypto ecosystem. House of Doge has already built an institutional foundation for the Dogecoin ecosystem through its partnerships with 21Shares, Robinhood, and CleanCore Solutions. The firm played a key role in helping CleanCore set up its Dogecoin treasury. Now, the firm is looking to deepen the push for the institutional adoption of DOGE and has secured $50 million to boost the meme coin’s ecosystem. House of Doge revealed that it plans to use this capital to lay the foundation for a “scalable, transparent, and yield-producing Dogecoin economy” for both institutional investors and the DOGE community. The firm also confirmed that the newly combined entity will hold a “significant amount of Dogecoin within its framework,” indicating that some of the capital it secured will be used to purchase DOGE. Catalyst For A DOGE Rally The House of Doge’s proposed merger could serve as one of the catalysts for an explosive Dogecoin rally to new highs. The firm has outlined several ways it plans to boost DOGE’s institutional adoption, which could spark more institutional inflows into the meme coin’s ecosystem. Related Reading: Broadening Wedge Could Send Dogecoin Price Flying, But Watch These Key Factors Notably, this comes amid the imminent launch of the Dogecoin ETFs, which are expected to drive fresh liquidity into DOGE. Crypto analyst The Historical Performance That Says Dogecoin Price Will Hit $11.71 By End Of Year, that the meme coin could rally to as high as $0.6533 even as the institutional catalysts line up for Dogecoin. From a technical perspective, the analyst stated that DOGE’s uptrend remains intact and that, as prices hold above a major resistance trendline, the target remains $0.6533. He added that the uptrend can spark a run of over 200% to reach this target. At the time of writing, the Dogecoin price is trading at around $0.2, down in the last 24 hours, according to data from CoinMarketCap. Featured image from Pixabay, chart from Tradingview.com
Dogecoin fell sharply on Tuesday, losing a quarter of its value and retreating to the $0.19 mark after a recent run of gains ran out of steam. Traders said the move followed a failure to hold above the $0.23–$0.24 range and a break below a short-term rising channel that had been supporting prices earlier in October. Related Reading: Bitcoin Whale Breaks 13-Year Silence, Moves $33 Million To Exchange Technical Weakness Deepens The price action on the daily chart points to weakening momentum. Dogecoin could not defend $0.22, and that breach opened the door to faster selling that sent the token to its lowest level in over three weeks. The 20-day and 50-day EMAs sit around $0.23 and are now acting as overhead resistance. The Parabolic SAR has flipped to a bearish signal, which many traders see as confirmation that the recent uptrend has paused. If buyers cannot steady the market above $0.20, a deeper drop may test the $0.17–$0.18 band — a zone where a lot of accumulation occurred in late summer. A clear break under that area would put the $0.12 handle back in focus. On the upside, reclaiming $0.22 would be the first sign buyers are trying to push prices back up and could open a move toward $0.25. On-Chain Flows Signal Caution According to exchange flow data, a sizable amount of DOGE left trading platforms on October 14. Reports show over close to $57 million exited exchanges that day. Heavy outflows like that are often seen when holders move tokens off exchanges to custody or when distribution is taking place, and in this case market participants interpreted the flows as more aligned with selling pressure than fresh buying. Social media buzz over Dogecoin’s prospects has not translated into sustained inflows, and the meme coin group as a whole has felt weaker in recent sessions. ???? DOGECOIN: House of Doge plans to list on NASDAQ through a merger with Brag House, holding 837M $DOGE and $50M in funding. https://t.co/4hb03BxD5u pic.twitter.com/134tmh3HKd — Tesla Model Ðoge (@TeslaModelDoge) October 13, 2025 House Of Doge Merger Draws Attention In the meantime, in light of recent volatility and disappointing overall market conditions, the House of Doge announced plans to merge with Brag House Holdings Inc., which aims to create a public vehicle in the Dogecoin ecosystem. The combination of the companies will reportedly have 837 million DOGE along with $50 million in cash for investments. The announcement briefly lifted sentiment online, but price gains were short-lived as broader market weakness weighed on the token. The merged group plans to pursue tokenization, yield products, and payment tools, and its backers say the plan could bring more institutional interest to Dogecoin. Related Reading: BNB’s Comeback Meal — Trader Says The Token Ate The Dump For Breakfast Near-Term Outlook Hinges On $0.20 Short-term traders say $0.20 now acts as both structural and psychological support for DOGE. A sustained defense there could invite speculative buying, but without stronger liquidity moving into the market, any recovery may stall below the $0.23–$0.24 zone. Featured image from Unsplash, chart from TradingView
House of Doge, the trading arm of the Dogecoin Foundation, has announced a significant merger agreement with Brag House Holdings (TBH), a platform focused on engaging Gen Z at the crossroads of gaming, to list on the Nasdaq. This reverse takeover transaction will see Brag House acquire House of Doge, a move that has received unanimous approval from both companies’ Boards of Directors, also expected to propel Dogecoin’s mainstream adoption. House Of Doge Shares Now Available With this latest move announced on Monday, Dogecoin is now accessible not only to institutional investors but also to retail investors, allowing them to engage in Dogecoin’s projects and future developments. Individuals now have the opportunity to become shareholders in House of Doge, granting them a stake in the organization’s operations and decision-making processes. Related Reading: Bitcoin To Bottom Around $70,000? Arthur Hayes Says Correction ‘Very Normal’ In A Bull Market In the press release, both entities asserted that the establishment of a 20-year partnership between House of Doge and the Dogecoin Foundation ensures the financial backing necessary for continued development of Dogecoin for years to come. Notably, this comes on the heels of DogeOS smart contract Layer 2, and the impending launch of the Dogecoin Fractal side-chain for the tokenization of real-world assets (RWAs), further enhancing Dogecoin’s development and utility. Marco Margiotta, CEO of House of Doge, stated: Since launching House of Doge, we’ve built momentum across every layer of the Dogecoin ecosystem, from establishing the Official Dogecoin Treasury with ZONE to forming alliances with Robinhood for developing new yield-bearing products, as well as our exclusive ETP/ETF partnership with 21Shares. Now, we’re bringing what we’ve built to the public markets. Expert Unveils 4 Bullish Targets For DOGE Earlier this year, House of Doge collaborated with 21Shares, alongside the Dogecoin Foundation to launch Europe’s first Dogecoin ETP. The product’s performance has led to an expanded partnership with 21Shares, including the filing for a US Dogecoin Spot ETF and a Dogecoin 2X Levered ETF, both currently under review. In parallel, House of Doge established the Official Dogecoin Treasury in partnership with CleanCore Solutions (NYSE: ZONE), which was founded on September 5, 2025. This Treasury currently holds over 730 million Dogecoin, serving as a foundational element of House of Doge’s financial infrastructure. Related Reading: Bitcoin Price Crash Not Over? Analyst Predicts Another 30% Crash As Longs Pile Up Again Following this announcement, the price of DOGE reacted positively, experiencing nearly a 3% surge over the past 24 hours, moving toward $0.21. Market expert Jonathan Carter noted on the social media platform X (formerly Twitter) that new bullish targets for Dogecoin have emerged following Friday’s market downturn. He indicated that the memecoin has successfully tested the symmetrical triangle support on its daily chart, signaling a potential rebound. According to Carter’s analysis, consolidation combined with divergence signals suggests a setup for a bounce, with price targets set at $0.25, $0.31, $0.37, and $0.47. Featured image from DALL-E, chart from TradingView.com